The Role Of Information Technology In Business & Human Life
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The role of Information Technology in Business & Human life

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Information technology is a modern observable fact that has spectacularly changed the daily lives of individuals and businesses throughout the globally.

IT includes the management information systems (computers, hardware, software, networks) used to automate and hold up business tasks and decision-making. Business owners once had very few tools at their disposal: little more than a basic adding machine and paper records. Today's business owners can absolute their duties much more efficiently than their predecessors with an assortment of technological tools at their discarding, by using these tech tools, companies and employees enjoy a number of business-related benefits.

The role of Information Technology in Business & HUman Life

Investments in information technology can facilitate make a firm’s operational processes significantly supplementary efficient, and its managerial processes much more effectual.

By making such improvements to its business processes a firm may be able to:-

1 Spectacularly cut costs. 

2 Improve the quality and customer service.

3 Widen pioneering products for new markets.

Innovation is the great way to success in this digital age. The alleyway of innovation in business means doing something different, smarter or better that will make a positive difference in terms of value, quality or productivity by using emerging or proved technologies of the world. It has dramatically changed the lives of the individuals and organizations. Investments in information systems technology can result in the development of new products, services, and processes. This can:

1 Create new business opportunities.

2 Facilitate a firm to enter new markets.

3 Facilitate a firm to enter into new market segments of existing markets.

The success of every business depends on certain factors. Some of which are precise analysis, choosing the right technology and the future vision. Research from the last two decade has proved that those organizations that do invest in technology and choose the path of innovation increase their market share, financial figures and overall competitiveness. • Information technology is the only technology which provides you the opportunity to analyze specific data and plan your business journey consequently.

In the contemporary age, it is proved that digital marketing is a great tool which let you endorse your products or services to the global market while sitting in the comfort of your remote office or home.

Strategy, Goals, Mission and Culture drive Business Processes.

Information Technology success comes from having a common understanding. Everyone on the team needs to take a look at the total picture and approach the solution with the same view and goal.

If this occurs it is possible to align business processes and Information Technology needs with the overall strategy and goals of an organization. 

KEEP “IT” SIMPLE We have found many organizations have a propensity to make matters worse their Information Technology environment. It is our belief that Information Technology should not and does not need to be intricate. We believe organizations should focus on keeping “IT” simple. By simplifying and consolidating an organization’s Information Technology there is:  

Reduced or lowered costs

a)  Improved efficiency and increased consistency

b)  Easier overall administration

c)  Ability to respond quicker to change

d)  Better use resources (hardware, software and people).


Velocity and accurateness are at the heart of making right decision for your business.

Every successful organization has to go through a comprehensive market research process which enables management to make the right decision.

Currently Big data, Google Analytics and Microsoft CRM Dynamics are also great tools to extract useful information which can impact on decision making.

These online tools not only make available real time responses from the probable audience but also ensure the accuracy of data by minimizing the hazard of human errors.


The heart of the business success lies in its marketing which enables the management to identify its target audience first and then observe their trends and needs.

 The overall marketing covers public relation, advertising, promotion and sales which subsequently impact on business growth.

Digital Marketing is a modern observable fact which let you endorse your products or services all over the world.

Currently web market is booming at a very fast pace because most of the entrepreneurs have understood that the long term success in business is not possible without digital presence on the internet.  

Production technology has allowed modern companies to make great strides in equipped effectiveness and the effectiveness of human resources.

Automation technology, such as assembly lines and computer- controlled machinery, can allow companies to produce unprecedented volumes of goods, and advances in transportation technology allow businesses to ship their products anywhere in the world.


a) New methodologies are discovered

b) Improve way of working

c) Maximum output with Minimum input.

Advances in cellular phone technology have revolutionized the way businesspeople communicate with clients, employees, suppliers and strategic partners. The  Modern smart phones are changing the game yet again with the introduction of new and innovative applications. The Email was one of the early drivers of the Internet, providing a simple and inexpensive means to communicate. Over the years, a number of other communications tools have also evolved, allowing staff to communicate using live chat systems, online meeting tools and video- conferencing systems. The Voice over internet protocol (VOIP) telephones and smart-phones offer even more high-tech ways for employees to communicate.

A management information system (MIS) is a computerized database of financial information organized and programmed in such a way that it produces regular reports on operations for every level of management in a company. The main purpose of the MIS is to give managers feedback about their own performance; top management can monitor the company as a whole.

Companies are using IT to improve the way they design and manage customer relationships. The Customer Relationship Management (CRM) systems capture every interaction a company has with a customer, so that a more enriching experience is possible. If a customer calls a call center with an issue, the customer support representative will be able to see what the customer has purchased, view shipping information, call up the training manual for that item and effectively respond to the issue. The entire interaction is stored in the CRM system, ready to be recalled if the customer calls again. It must be ensured that the CRM systems that are selected are appropriate for the organization and used with determination in order to gain the maximum benefits from them, namely the attainment of CRM goals.

Money makes the world go 'round, but the rapid advancements of technology aren't far behind. Companies worldwide are relying on emerging technology more than ever to help drive innovation, strategy, growth and increase competitive advantage. Technology has become a crucial and indispensable part of almost every kind of business. Without the role of technology in business, many businesses simply could not survive.

Resource management plays a crucial role in business success. When it comes to medium or large organization, it is very hard for the top management to manage all the resources manually. These resources may include tangible, financial or human resources etc. Information technology has played a vital role in automating such complex problems by introducing user responsive solutions.  Now, the managers can manage or monitor their organizational resources virtually anywhere in the world by using their personal computer, laptops, tablets or Smartphone, that Spread the business around the Globe. Faster and Save a lot of time.

Modern information technology has gained popularity rapidly since the mid-twentieth century, and the trend is likely to continue into the future. .

As IT solutions continue to increase the effectiveness and usefulness of business operations and communications, businesses will continue to rely on IT for success.

By 2020, employment in all computer occupations is expected to increase by 22%, but some IT fields will fare better than others.

Demand for software developers will be the strongest in future, with increases ranging from 28% to 32%, depending on the type of software development.

By seeing various uses of IT ,we can say that it is impossible to attain long term business success without leveraging the benefits of information technology in this digital age, from a lower capital we can generate More Income. As IT solutions continue to increase the productivity, efficiency and effectiveness of business operations and communication, business will continue to rely on Information Technology for success. The companies have to bear a reasonable cost to achieve this success because using a innovative approach in business strategy, employing highly trained IT professionals and making right decision at right time are the prerequisite of business accomplishment.

Just imagine a multinational organization or a small business enterprise trying to operate without the use of a telephone or computer — or even the Internet. Whatever form business technology takes — from video conferencing to the virtual sale of a new car or house or a more secure method for online banking and shopping — the role of technology in business continues to change the way we live and work.