1.) Traditional Advertising

 Food industry makes wide use of traditional advertising like Television, magazine, newspaper and radio to spread awareness about the brand and services.

Traditional media is not always as effective for producers such as farms and packaged-food manufacturers, who can rely on personal selling for most of their income.

 2.) New Media

 Now food industry is stepping into new media that is social advertising, email and text messaging.

Food and culinary experiences are virtually guaranteed to top people's list of the things they like to share and talk about.

Social awareness in used mostly by industries now because it is cheap and easily approachable that mostly people use and get information frequently than other mediums.

Promotion on digital media through different platforms can visit http://www.phoenixmedia.in/ provides all services for social media promotion from designing to SEO.

3.) Promotional Activities

 Restaurants can tie up with the promotional activities like giving ads that the restaurant is offering 20% discount on ordering two food items and they can print coupons in the newspaper or magazines that audience can bring with them and can get discount on the bill through that coupon.

These sorts of activities can help to promote the brand and services.

 4.) Ethics

 Advertisers in the food industry face a distinct set of ethical challenges, since food advertising can have a deep psychological impact on consumers, clearly affecting consumer behavior.

The sensual appeals can connect with consumers on an emotional level, causing them to associate food products with feelings of peace, relaxation or reward. This can boost sales revenue, but it can also trigger addiction.

This can be a challenging balancing act, but small food businesses who promote healthy lifestyles can gain significant marketplace advantages from customer loyalty and being on the right side of new laws.