Corporate Ethics- Is It A Misnomer Or New Found Morality?
Sign in

editricon Corporate Ethics- is it a Misnomer or new found Morality?

Corporate Trainer
See interview of Subramanya Rama Rao


There is a hue and cry in companies: some call it- pursuit of excellence, power driven, employee centric etc. Attach lot of strings and read high flown morality. The traditional management style has been buried and new wave management has stepped up.

Corporate governance and business ethics are one of the best played gimmicks, modern management pundits have ever invented. When during Recession or economic slowdown, companies come to limelight for its vagaries in exhibiting their intrinsic values. The worst hit section of management is the- Human Resource Department, for all their years of study and drilling they have to pay heavily and practice butchering, No Strings attached, Sacking employees without having served notices, resign or get terminated, classifying employees as non performers, suddenly designate employees on platforms where they do not have the expertise, or even for mediocre sly excuse. Disclosures or nondisclosures- when they want to bloat performance standards falsify figures and project false performance charts. Create Stock Market readings for personal growth and benefit advantages.

Local Proprietors to Global institutions have this defense mechanism to hide and seek whatever value adherences they can invent and choose to practice. These are the virtual realities of modern management- principles, and governance law.

Can we envision a paradise lost and paradise regained?

What Business today, has to realize? And stand on acceptable ethics and morality? The modern business may have brought unprecedented growth and have boosted economic conditions, but, at turbulent times of slowdown and recessionary period, how companies need to govern and treat its greatest assets- Man power, comes up as a billion dollar question?

Companies expect loyalty, behavioral attunement, modus- operandi, protocol and so on, but, should they not have human values and interests beyond business and profits?

I do not see any reason, as to why companies in the IT- Sector can not become self reliant, be product oriented, spend resources in developing R&D, evolve their own strengths to sustain in businesses rather than banking on Services, consulting, and third party negotiators. Let all companies who have strength invest on produce and simultaneously have practices of other kind. If they have any shortfalls on any one platform, let the other take care and sustain, till the economic downtrend recovers. Train its personnel, invest on them and create assets. To do these balancing acts companies must have long term strategic planning and understand the significance of short term planning. Adapt to active areas and evaluate in inactive ones. All Businesses are predictive in nature and becomes unpredictable at variable times and periods, to sustain, it calls for different business verticals and forces within the organizations.

There is a threat for unproductive people, they will exist as long as they can, and when they are shown doors, they have to go. Once a Talent can not be a talent forever, at times they have to make way for fresh people and take up different roles, all these are a ball game. But, a productive person must not be treated brash with unreasonable threats, and he must not become a victim of fashionable management tools. He must be given a different role, re-designated and must remain as a part of the team. Organizations grow not because of billable resources alone but thrive to a grate extent on its foundations by the contribution of seasoned personnel talent pool.

A tree can not be chopped off, because it has branched off, reaching the skies, if the roots that sustain the tree is trimmed or even cut, for any founded reasons, the tree that lived for so many years will die, sooner or later. I may sound archaic, but I see every successful organization lived on principles and philosophy which has stood the test of time.

All Indian companies to a major extent have adopted MNC’- governing ethics, we have not made an introspection study, and have taken it for granted. The very fact the westerners brought this culture in running companies of this kind, in a discreet way- suggests me, that they have very successfully evolved a rather too uncommon principles to address a large pool of people, resulting in imbalances of various kinds. It has become inevitable now, to think and thrive on ethnic considerations.

Even if it is a process of – going back to basics and learn a few lessons, corporate governance and business ethics must be re-learned, freshly tailored to our own exact fitment.

start_blog_img