POWER OF THE SPOKEN WORD
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POWER OF THE SPOKEN WORD

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Ahmedabad, 20th September: Adding yet another dimension to its multi-pronged approach towards spreading astrology, India's number one astrology portal GaneshaSpeaks.com has soft launched the first ever dedicated astrology radio station with an aim to change the way in which astrology is being consumed. Available on www.astrology.fm and can be accessed via computers and handheld mobile devices connected to the internet.

With the launch of Astrology.fm, the company has covered yet another milestone. Its telecom short code 55181 is now national in true sense. The subscribers of most of the national telecom operators like Vodafone, Idea, Reliance, Uninor, MTS, etc. can call up the astrologers directly via 55181 and seek astrological guidance in real time.

Come to think of it, last year on November 23, the doyen of astrology, Mr. Bejan Daruwalla announced GaneshaSpeaks.com team as successor to his astrological legacy; and all these achievements have come up with in an year of that.

Speaking on the occasion the founder MD & CEO of Siddhivinayak Astrology Services Pvt. Ltd., the owners of GaneshaSpeaks.com, Mr. Hemang Arun Pandeet said, “People prefer to listen to advise than read them as amply demonstrated by dominance of its presence on the telecom interface. In such a scenario internet is one of the most potent mediums to reach out to a very large audience quickly and effectively. Astrology.fm is our attempt to redefine the perception of astrology. The station offers very interesting programming in Hindi, which happens to be the language of choice for Indians including NRIs.

Mr. Hemang Arun Pandeet further added, “It is an achievement of sorts for us that today GaneshaSpeaks.com has become the number one astrological portal in the country. With more than 1 million visitors on a monthly basis. GaneshaSpeaks.com leads the Indian market with a market share of about 45% of the organised segment. Both telephony and internet business individually clock about 45%.”

About GaneshaSpeaks.com:

GaneshaSpeaks.com was launched on April 25, 2003 with an idea that the astrology industry can be organised there by unlocking its potential. Within seven years of its inception, today it is the number one astrological portal in India. Besides personalised forecasting, they also predict results of cricket, football, tennis and stock market indices(nifty & sensex) with more than 80% accuracy. Hemang Arun Pandeet, the MD & CEO, is a techno-entreprenuer with an engineering degree in ‘Electronics and Communications’ and the driving force behind GaneshaSpeaks.com

A look at the market scenario:

In Great Britain the business of premium telephony is to the tune if approximately 14,000 crore INR, where astrology the race as the single largest contributor with a market share of 23%. America follows on similar footsteps where the online market is approximately to the tune of INR 900 crore while the telephony market stands at INR 4500 crore. The Indian market is guesstimated to be at INR 45000 crore.

 

FOR MORE DETAILS PLEASE CONTACT:

S.Balasubramanian

Head (Corp. Communications)

GaneshaSpeaks

Mobile: +91-99099 41810

Email: s.balasubramanian@ganeshaspeaks.com

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