As it turns out, plenty! I went to a IPL T20 cricket match final in mumbai with my friends and, in between buying outrageously priced food, I thought about what cricket (or any sport) has in common with internet marketing. I know, you may think it\'s a bit of a stretch, but these simple analogies will make all of us to consider internet marketing to be an extreme sport.

 

1.Enter the ground with determination - Let\'s start with most apparent. You need to have sheer determination to rich the finish line or score the winnig run. You\'ve got to have the same kind of determination to your business and your marketing efforts.

 

2.Take proper stance and be ready - It takes an intense focus and concentration to hit a 100 mile-per-hour fastball.You must be on you toes, ready to respond, and completely ready for anything that might be hit his way. Are you paying attention in your business? Are you nimble, prepared and ready to react?

 

3.Give it a real go - It\'s not the half-hearted shots that wins you matches, you need to swing hard for that. In your marketing efforts and in your business in general, youâ??ve got to take big swings. If you want to hit winning runs, youâ??ve got to swing for the fences!

 

4.Have a game plan - Just as an australian cricketer may make it look effortless, they never take the field without a game plan. Business, like cricket, is a game of strategy. Plan ahead. Study the competition. Know your strengths and weaknesses. And most important, execute.

 

5.Team game - No matter how good the individuals in the team are, itâ??s the team that wins cricket matches. While this is painfully obvious,  you need to ask yourself how teamwork can benefit you. How can you use the combined efforts of your team to win?

 

6.Life lesson - The players we most admire are the guys who are as great off the field as they are on the field. Youâ??ve got to bring your  â??Aâ??  game every day, both in business and in life!

 

7.Never give up - As they say in cricket \'No game is over till the last ball is bowled\', to succeed as an entrepreneur, youâ??re going to need that same kind of dogged persistence and determination.

 

8.Be aggressive - Good players always plays agressively. They run hard. They stretch full. They don\'t let up. How are you playing in your business? Can you put in even more effort? Can you push a little harder?

 

9.Use a variety of \'weapons\' - A champion team uses many different ways to win.They have a variety of weapons in their arsenal. Are you using an assortment of marketing weapons in your business? Look for ways to add some depth to your armoury and donâ??t rely on just one or two methods.

 

After considering these nine points, i am sure many readers will agree with me and apply things to their marketing campaign if they haven\'t yet.

 

For more on internet marketing visit www.thebrandsaloon.com