There are many tactics one can work with to optimize site pages for on-page SEO which may result in a higher rank.

1.The Meta Keywords, Description and Robots tag — Google used description copy to market your site in its results, treat this as optimized sales copy. Make sure your sitemap.xml page is CONSTANTLY called up to the search engines.

2.The Title Tag – Important aspect of on-page SEO, just take our word for it.

3.The Body Text (focus on the body text in bold, for this denotes strong emphasis to the search engines)

4.The first sentence in the body text and the first words used per sentence are the most important ones for advanced on-page SEO necessities.

5.The H1 and H2 Texts are highly important – Why? They show the search engine the main subjects and Table of Contents for the content to be indexed. Make these keyword friendly and reflective of your page’s title tag.

6.IMG Alt Tags — Your images should be described via ALT Tags with the keywords you are optimizing for – If your image is hosted on your web-host, the file name of the images should also be SEO’d — If you have an image about polar bears have it be polar-bear.jpg in your images folder.

7.Keyword Density — 8% is excellent and doesn’t seem spammy, if you have a 500 word article, then 40 of those words should have variances of the search term you are targeting, if this seems excessive, lower the keyword density down to 5% and you will only need to add 25 variances/instances of your keyword.