Salary cut? Buy a home!
The pall of gloom over the state of the world's financial
condition may be lifting, but Indians are still wary about their financial
health. So, when brokerage and investment banking firm CLSA conducted a survey
to find out the consumption and investment behaviour of the Indian middle
class, they came across a mixture of optimism and worry.
Those who plan to buy a home |
Those who owned a car |
12% in 2007 |
19% in 2007 |
27% in 2009 |
35% in 2009 |
The report titled "Mr & Mrs
India compared consumer behaviour in 2007 and 2009 (till just before the Lok
Sabha elections) to see if people had cut costs or continued to spend on
big-ticket items.
While 40 per cent of the respondents
said they had faced job losses or pay cuts, an impressive 65 per cent said they
expected employment prospects to improve soon.
Surprisingly compared to 2007, when
the economy was booming, more Indians want to buy a car, a house or own a
credit card in 2009. Twentyseven per cent of the respondents said they planned
to buy a home in the next 12 months, compared to only 12 per cent in 2007 and
35 per cent said they had bought a car, up from 19 per cent in 2007. But in a
sign that cash flow may have become an issue, 42 per cent respondents said they
now had a credit card, as against a mere 20 per cent who did so in 2007.
The study surveyed 248 households
from 51 cities and towns across 16 key states.
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