Dont Be A Duck..Be An Eagle
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editricon Dont be a duck..Be an eagle

Management Consultant Soft Skills Trainer@Hyderabad
Dont be a duck..Be an eagle

No one can make you serve customers well. That`s because great service is a choice.


Years ago, Harvey Mackay, (Business Motivational Speaker & Inspirational Quotes - Harvey Mackay)
told a wonderful story about a cab driver that proved this point. He
was waiting in line for a ride at the airport. When a cab pulled up,
the first thing Harvey noticed was that the taxi was polished to a
bright shine. Smartly dressed in a white shirt, black tie, and freshly
pressed black slacks, the cab driver jumped out and rounded the car to
open the back passenger door for Harvey. He handed him a laminated card
and said:


`I`m Wally, your driver. While I`m loading your bags in the trunk I`d
like you to read my mission statement.` Taken aback, Harvey read the
card. It said:


Wally`s Mission Statement:


To get my customers to their destination in the quickest, safest and cheapest way possible in a friendly environment.


This blew Harvey away. Especially when he noticed that the inside of
the cab matched the outside. Spotlessly clean! As he slid behind the
wheel, Wally said, `Would you like a cup of coffee? I have a thermos of
regular and one of decaf.`


Harvey said jokingly, `No, I`d prefer a soft drink.`


Wally smiled and said, `No problem. I have a cooler up front with regular and Diet Coke, water and orange juice.`


Almost stuttering, Harvey said, `I`ll take a Diet Coke.`


Handing him his drink, Wally said, `If you`d like something to read, I
have The Wall Street Journal, Time, Sports Illustrated and USA Today.`


As they were pulling away, Wally handed him another laminated card.
`These are the stations I get and the music they play, if you`d like to
listen to the radio.`


And as if that weren`t enough, Wally told Harvey that he had the air
conditioning on and asked if the temperature was comfortable for him.
Then he advised Harvey of the best route to his destination for that
time of day. He also let him know that he`d be happy to chat and tell
him about some of the sights or, if Harvey preferred, to leave him with
his own thoughts.


`Tell me, Wally,` Harvey asked the driver, `have you always served customers like this?`

Wally smiled into the rearview mirror. `No, not always. In fact, it’s
only been in the last two years. My first five years driving, I spent
most of my time complaining like all the rest of the cabbies do.


Then I heard the personal growth guru, Wayne Dyer, on the radio one
day. He had just written a book called You`ll See It When You Believe
It. Dyer said that if you get up in the morning expecting to have a bad
day, you`ll rarely disappoint yourself.


He said, `Stop complaining! Differentiate yourself from your
competition. Don`t be a duck. Be an eagle. Ducks quack and complain.
Eagles soar above the crowd.``


`That hit me right between the eyes,` said Wally. `Dyer was really
talking about me. I was always quacking and complaining, so I decided
to change my attitude and become an eagle. I looked around at the other
cabs and their drivers. The cabs were dirty, the drivers were
unfriendly, and the customers were unhappy. So I decided to make some
changes. I put in a few at a time. When my customers responded well, I
did more.`


`I take it that has paid off for you,` Harvey said. `It sure has,`
Wally replied. `My first year as an eagle, I doubled my income from the
previous year. This year I`ll probably quadruple it. You were lucky to
get me today. I don`t sit at cabstands anymore. My customers call me
for appointments on my cell phone or leave a message on my answering
machine. If I can`t pick them up myself, I get a reliable cabbie friend
to do it and I take a piece of the action.`


Wally was phenomenal. He was running a limo service out of a Yellow Cab. Harvey probably told that story to more than fifty cab drivers over the years, and only two took the idea and ran with it. Whenever
Harvey went to their cities, he would give them a call. The rest of the drivers quacked like ducks and told him all the reasons they couldn`t do any of what he was suggesting.

Johnny the Bagger and Wally the Cab Driver made a different choice.
They decided to stop quacking like ducks and start soaring like eagles.

How about you? Apply it in your own businesses and homes and see the change around you.

Where Eagles Dare

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