Biopreneurs: The Molecular Millionaires - Biobusiness book
Synopsis and overview of the Book is available at the University press:
http://www.ctuniv.org/university-press.htm
About the Book:
Soft cover
282 pages with 70 colour images, illustrations and tables.
The book is based on Bio-MBA lectures, invited seminar series organized by Japan External Trade Organization (JETRO) and hands-on experience in developing biotech businesses from academic to industry.
Biopreneurs, from the title on is well-structured into four main sections. The reader is smoothly driven in a dynamic and convincing way to understand the interactions of the scientific aspects of biotechnology with legal, political, regulatory and even ethical approaches required to make biotechnology a commercial success.
Indeed, the opening chapters introduce readers to the real concept of applied biotechnology, defined not only as a product or service making one, but also as a mixture of technologies that altogether and in harmony allow the development of a long-lasting commercial biotechnology.
Particularly noticeable is the clarifying chapters on various issues
and the differentiation between the intertwined concepts normally
associated with the issue of intellectual property. Next, the author
dives the reader into corporate biotechnology, highlighting the
requirements to establish a biotechnology company.
Content -
Ch I: Entrepreneurship in Biotechnology
Ch II: Biopreneurs
Ch III: Understanding the Business of Biotechnology
Ch IV: Pre-clinical Development
Ch V: Clinical Development
Ch VI: Beginning a Bioventure
Ch VII: Funding for Bioventure
Ch VIII: Fund Raising Ch IX: Valuation
Ch X: Public Relations & Investor Relations
Ch XI: Role of Marketing in Biotech Business
Ch XII: Investment in Biotech Industry
Ch XIII: Journey of a Biopreneur
Ch XVI: It’s your Call
Cha XV: Success
Supplements
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