The first batch of new iPad consumers are mostly in coastal states. Chitika's report showed that they combined the new iPad's activated data they tracked and U.S. Census Bureau's data and found that, the states and regions with the top five new iPad activation rate are: California, Hawaii, Nevada, Washington DC, and Washington State. According to the data from U.S. Census Bureau, the income of these states (and regions) are relatively high.
Chitika found that if they classify these areas with the standard of "coastal" and "inland", the rate people in the coastal areas buy a new iPad is higher than the inland areas. The income of coastal areas are 10% higher comparing with the inland areas.
Therefore, it is not surprising that the higher-income consumers would be more willing to buy Apple's latest new iPad. What's hot about iPad: video to ipad converter. Obviously, if the consumers have extra discretionary income, they can buy a new product, the price can reach up to $ 500.