If users want to have touch screen support, they can consider about Sony Reader Pocket Edition PRS-350 with price 179USD. Sadly, this reader is lack of any kind of wifi function , users have to download books to PC, then send to reader via UBS line . (in order to get built-in wifi and 3G support, users must pay 299usd for Sony Reader Daily Edition PRS-950 , that reader equipped with 7 inch screen .)

In early April, apple iPad launch tablet computer. Although iPad platform has not launch the purchase and reading ebooks service, but it already is apple's business planning and market expectations. It now appears that although iBooks and Google bookstore has not yet formally come out, ebook market will basically formed amazon, Google and apple three competitive pattern. The three companies have launched ebook products and services each are not identical: In the past two years, ebook market may be said is blustery, each big enterprise have come to cut points, because ebook has the potential power and ability to completely change information transmission and access method,

I suppose I should cut the pundits some slack for putting iPads and Kindles into the same bucket (and by extension, myself for adding Weimaraners to the mix). After all, some of us will continue to buy Kindles, much like some of us will continue to seek the companionship of Weimaraners. But my hunch is that by Christmas many, many of us will buy an iPad despite its trivial and inconsequential shortcomings that the punditry and naysayers are currently echoing. Why? Because it respectably and pragmatically brings to life a category of devices that we’ve hungrily imagined for decades.

The kindle’s only purpose is to download books, magazines and newspapers and can do only that. You do receive 3G WI-Fi and can download books online as well as receive email, but that is basically it. Apple, as always, kicked it up a notch and released there version of the Kindle but on steroids a lot of steroids. The iPad has the same abilities of the iTouch iPod as well as the basic functions of a laptop. You are able to download books, newspapers and magazines as well as receive email, like the Kindle, but can also watch movies, music, photos and much more. Which one is better? Like stated earlier, it all depends on your personal wants and needs. Here is the basic break down of both new and fun gadgets.

Competition From the iPad and "Google books"

Although Kindle occupied share 80% of the ebook market, but the huge market share is not equal to market the dominant force. This is because the market supply and demand are kept, fast expansion. The demand side, the ebook sales now occupy for only the whole book market of 3 to 5%. The share in future decade continues to improve, because of the increase in consumption ebook (2009 increased by 1.7 times), and the whole book market is no expansion (even in the shrinking). All books are expected to eventually sales of 25% to 50% is through the ebook form. And the number of consumer book market, compared with 3 million users Kindle now make up only a small proportion. In supply, apple's iBooks and app and "Google books" is a good substitute. Consumers may have PC, iPad and Kindle reader of more than one hardware equipment, and on the PC and the iPad may also use Kindle and Google books interface, in order to buy a e-books, and at the same time there are two or three price for their choice.

Kindle below cost pricing cause anxiety

In the new economy, innovators can often get high market share in a short time. Kindle is the first success reader in the market, amazon ebook sales account for 80% of the whole ebook market. Amazon Kindle e-book sales 450000 species, unified pricing for $9.99. This price is far lower than the cover of the book a grown-up pricing, and even lower than amazon to the publisher of the purchase price, payment (consumers buy books, each time through the amazon Kindle pay bookseller $13). If amazon rules the ebook market and a monopoly upstream and downstream (monopoly) monopoly (monophony) may cause damage. But "ebook monopoly" may be just the publishers guess, have one hundred percent confidence. Because if it can achieve monopoly position, need many premise condition, for example: must be in the powerful competitor to enter the market before the realization of "path dependence, otherwise the competitors can share market share; making more efficient competitive products can not open markets, and so on. Google and apple has entered into the ebook market. But the Apple iPad can not support ePub well, sometimes we have to use PDF converter mac to change PDF ebook for iPad reading,

Kindle:

Amazon launch Kindle reader, which can only be used for ebook digital formats what download from the amazon web site; And Kindle applications, can be used in PC, smart phones, iPad, etc. Various kinds of equipment.

iPad

Apple's iPad either can through iBooks buying ebooks, reading from publisher of the app development; users of course can also provide the iPad from Internet browsers contact information in words.

Goolge Books

Google is not offering a reader, but almost every kind of offering Internet browsing equipment support login "Google books," such as PC, smart phones, even the iPod and iPad.

The success of the Kindle is because the ebook reader is different then before. Amazon is not only ready for the real electronic stacks (no longer two, three lines of books, but you really want to buy the best-seller), also added to the Kindle 3 G wings, so that it can separately finish to buy books, download, reading task, make it become a real "ebook". From then on, Kindle sell a fire, but it sold for a fire is behind another sold for a fire of the market, that is electronic books. Before the Kindle, electronic books personal consumption (B2C) market can be said to be in all the world can be neglected. In addition to a small part of the B2B market outside, traditional printing book market and the digital world is insulation, the impact of the Internet book market is far from newspapers and periodicals so big.

ebook reader to compete with apple iPad, but also contend that multifunction devices. IPad can make thousands of things, if use iPad to read the ebook, although it could pass in a crowd but have underperformed the Kindle. Compared with the iPad, the Kindle’s volume is lighter. For readers, this is very important. Moreover, even in the sun, the user can still clearly see the contents of Kindle shows. In addition, the battery of Kindle 3000ibs calculated according to week, rather than hours. But as for iPad, the greatest product defects is that iPad doesn’t support flash video, DVD or some of video format. there is no doubt that it will cause a great deal of trouble for those who are eager to watch favorite movie on iPad. so there is no way out but to use a third-party application like mac iPad converter. Compared with the iPad, if Kindle really has so big advantage, then don't hear the voice of iPad users to transfer. When people download a great ebook in PDF format, but it often set password by the author, so we can not open it and transfer it on iPad unless crack it with PDF Password remover software.

Here, I think Amazon should be a powerful e-business brand that is more appropriate, even though the powerful customer brand, but apple, isn’t? At least in the tablet PC market field, the brand awareness of the Apple iPad 2 can be said to be the highest. According to the latest research, the users who have the intention to purchase tablet computer, 82% of users trend to choose the Apple iPad, or iPad 2. so the author images if Amazon wants to challenge the Apple’s global position, there is almost no significance. Since the feet of Apple has been reaching every corner of the world, and continuously launched the new but most attractive products to capture the customer’s attention in order to lead the market tend and strengthen its global position.Which one is more suitable for reading , there is no correct answer .If you stare at laptop or LCD screen for hours and not feel fagged, or you prefer to read without outer light , maybe Ipad is a better choice . But if you like to read newspaper or read outside ., electrical ink is the best idea.

These two devices price are higher than former ones , but Ipad is a competitive product of laptop and netbook . Ipad has more advanced functions , like colorful touch screen , full movement video , thousands of appliances , which these low price ebook readers are not possessed .