Do you have an idea that will transform the world? Do you feel that a product that you are going to build will be accepted by millions of people in the world? Do you have a feeling that you might be next Steve Jobs or Mark Zuck?

If answers to either of these questions is a definite YES!, I would say you have a good confidence on yourself. If answer is NO!, don't worry my friend, there are millions of people out there who are like you.  But don't worry you will find your path soon. Let's focus on people who answered YES!

There are few lucky or I would say wealthy people out there who have a great business idea and can fund their own business idea, but for most of the part people look out in others pocket to get funds to start a business. You can approach banks, angel investors, venture capitalist firms or government to raise funds.

Ever thought "Why would a third-party will give you money to start a business and How can they trust upon you?". There can be various answers to this but most often it will be "They have money and they want to make more money by investing!". But how can they assume that they will make money from your business? Answer has two aspects "Your business idea" and "Your understanding of that business". People might say execution of business is more important than idea itself. I agree! but no investor can figure out how you are going to execute the business without actually executing it. So investors focus on how well you understand your business and how well you can see your business from perspective of customers.

Convey Your Business Idea

I would say most important step in starting a business, raising funds or getting first 5 clients is explaining your business in clear and simple form. If you can not express your idea in layman terms then the chances of getting success in business remains very weak.

There are two people in this world you can rely upon and talk to them without taking appointment but they won't fund your business. Here are helpful tips to follow before pitching your idea to investors

1. Talk to Mom -

The first person to pitch your business idea. If your mom understood the business that you explained to her in 3 minutes then it is most likely that many other people will understand.
Another advantage you may get out of all this experience will be her honest feedback about your business. Moms are famous for showing wrong things in one's life in most friendly manner. Her criticism about your business and some good feedback will make you stronger and better. You will not feel bad when a potential investor criticise your idea.
Sometimes you might get an angel investment on your first pitch from your mom, so make sure you do this. :)

2. Talk to Yourself -

It is sometimes good to be in a nice and silent place and talk to yourself about business idea you have in mind. Our brains work differently in different situation and different places. You might realize a mistake in your idea or you might also feel the love and passion you have for the idea. Its your business idea and eventually you will be responsible so better think about it before jumping in it.
See yourself in the mirror and pitch your idea, you will gain confidence in talking to anyone.
You will never get any funds from the person in the mirror, so don't keep expectations while following this step. The mantra should be "Improve yourself".

Go out and meet people in different places like your classroom, start-up conferences, your professors, potential investors and whoever else is interested in listening to you. One final note you may want to keep in mind is when you pitch to an investor, change gears. Investors are professionals and not your mom so try to bring some professional manner to the 3 min presentation.

If you have any tips on improving a business pitch then share with me. Your feedback and comments are always welcome.

"Step-up, Share & Educate"