Blog: SEO, SEM, Online Marketing and Web Technologies

• Social Media Share Button
  - Thursday, September 16, 2010
  
  Social Media Buttons helps you to share your content with the social Web. These buttons allows your visitors to share your content quickly and easily if they feel the content is worth sharing. It can also help you to generate significant amount of traffic to your site, without spending any extra penny.

   

• Update: Twitter Apps and You
  - Thursday, September 02, 2010
  
  Over the coming weeks, Twitter will be making two important updates that will impact how you interact with Twitter applications. Twitter is updating this to all Twitter users to make sure you are aware of these changes.

   

• Yahoo! and Bing Search Alliance
  - Wednesday, August 25, 2010
  
  Bing will begin to power the English language organic search results on Yahoo! Search in the U.S. and Canada. As Yahoo! continues to work closely with Microsoft to implement the Yahoo! and Microsoft Search Alliance, Yahoo! have started testing organic (also referred to as algorithmic) and paid search listings from Microsoft for up to 25 percent of Yahoo! Search traffic in the U.S. and Canada.

   

• HTML 5 Overview – Introduction to HTML 5
  - Monday, August 16, 2010
  
  HTML 5 is the next evolution of the Web and includes many more tags and elements for rich media content. In practice, HTML5 is starting to become a reality. Internet Explorer 8, Firefox 3, Safari 3.1, as well as niche browsers like Opera and Chrome, have already implemented partial support but it will be a year or 2 before HTML5 is supported universally.

   

• Custom Error Page 404 – Best Practices
  - Thursday, June 17, 2010
  
  A 404 Error or Page Not Found Error is a standard HTTP Response Code that appears on your Internet browser when the page you requested cannot be found. A Custom Error Page is a placeholder for web pages that fail to load when a human visitor and/or a search engine spider tries to view a webpage.

   

• Geo Location Targeting in Google SERPs
  - Tuesday, June 01, 2010
  
  Google search engines give a lot of weight to geo-location, even when the user does not select a country specific search. So it will influence all users on which Google site they use (Google.co.in, Google.co.uk). Your website will be performing better in Google.co.in or Google.co.uk than it will in the other Google site.

   

• Social Media Mistake- Thursday, May 13, 2010
  
  Social Media Mistake: What mistake most people do while doing “Social Media”. They only twitting about their Blogs (: Now get a T-Shirt printed of this…

   

• List of HTTP Response Status Codes
  - Thursday, April 08, 2010
  
  List of HTTP Response Status Codes, 1xx Info / Informational, 2xx Success / OK, 3xx Redirect, 4xx Client Error, 5xx Server Error.

   

• How to position DIV at the center of web page- Wednesday, April 07, 2010
  
  There are two ways to place a DIV at the center of a web page, JavaScript and CSS. Your DIV will appear at the center and middle of the page, vertical and horizontal.CSS can come in handy when dealing with multiple browser issues or JavaScript disabled/blocked in browsers.

   

• Google Search: Rich Snippets for Events
  – Tuesday, March 30, 2010
  
  Rich Snippets help people make more informed clicks and find what they need even faster. Events markup is based off of the ‘hCalendar microformat’.

   

• How to Suck at Social Networking
  – Wednesday, March 03, 2010
  
  Question: So what should I publish in my status line or tweet about and what I should not? Answer: Well my answer is “keep your personal life personal” and try not to making your personal life public. Below are few points you should not do at all.

   

• Send PPC traffic to landing page and not homepage
  – Tuesday, February 02, 2010
  
  Directing your potential visitors to specific landing page(s) with the answers they are looking for is the key. Many business owners like to send their PPC traffic to their website homepage and not to the specific landing page.

   

• XML Sitemap Best Practices
  – Wednesday, January 06, 2010
  
  XML Sitemap helps search engines crawlers to crawl the website and keep their results up to date. These XML sitemaps can be submitted to Google, Bing and Yahoo! search engines.

   

• What is Canonical URL Tag?
  – Tuesday, December 22, 2009
  
  Canonicalization is the process of picking the best URL when there are several choices, and it usually refers to home pages. Canonical URL tag is part of the HTML header on any webpage, inside <head> section.

   

• Utilize your ‘robots.txt’ file efficiently
  – Friday, July 31, 2009
  
  Never underestimate the value of ‘robots.txt’ file, if you want your website to be ranked top in the search engines results. Always keep this in mind that the ‘robots.txt’ file is meant to prevent search engine spiders from searching certain pages.

   

• Keys for a successful Website
  – Monday, June 08, 2009
  
  You may have a spectacular website, but there are a few essential requirements that your website needs to be successful. It is not very difficult to create a website, but to stands out in crowed, you need to include these important elements.

   

• Why paid search numbers often don’t match
  – Wednesday, May 06, 2009
  
  By taking care of simple mistakes and carefully implementing the PPC campaigns, we can avoid a lot of data loss and errors, but still some things are out of reach and can’t be avoided.

   

• How Accurate is your Web Analytics Data?
  – Monday, April 20, 2009
  
  To be able to judge your website performance, your web analytics should be accurate. You will be able to achieve this if common errors in collecting the data can be avoided.

   

• Optimize Your Landing Pages
  – Tuesday, March 31, 2009
  
  A Landing Page is the first thing any user interacts with before interacting with you/company and it may or may not lead to a sale.

   

• Guidelines while building a Corporate Website
  – Monday, May 26, 2008
  
  When it comes to design or creating a website there are lot of things to take care of before you start, specially when it comes for Corporate websites.

   

• Guidelines for eMail Newsletters
  – Wednesday, December 19, 2007
  
  To be sure that the eMail Newsletter is reaching to the end users properly without any formatting issue(s) and getting displayed properly to the end users, follow the below guidelines.

   

• DO’s and DON’Ts – Search Engine Optimization (SEO)
  – Wednesday, June 06, 2007
  
  We use SEO to get more traffic to the Website free of cost and also to gain popularity and business on Internet. But forget that SEO takes a lot of time and efforts to get top rankings on search engines.

   

• Search Engine Optimization (SEO) Gyan – Fundas
  – Wednesday, May 09, 2007
  
  Search Engine Optimization (SEO) is the best and hot ongoing process now in market. Now it’s the time to hit the market through web also, or you are era back.