With passing time, insurance demand in India has seen an exceptional surge. Thanks to state-of-art communication features such as Internet and mobile phones, applying for variety of insurance policies has become a hassle-free process. Other connected financial products purchase too can now be effected from virtual means of communication. Today almost every insurance player in their bid to reach out to target audience are leaving no stones unturned and hence, are employing different means to good effect.

That is not all, people's level of knowledge too has risen remarkably in recent times which again can be credited to revolution in information technology segment. Not very long ago global insurance segment was struggling to find its mark amid liquidity crisis. But at the same time, it was the only business that had managed to salvage its pride by offering the maximum returns to its investors.

No points for guessing that in India too, situation was more or less the same. Since insurance formed the connecting link in all business dynamics, almost every business player started to take-up this segment as a catalyst. Soon when situation got improved, surge in insurance deals for the particular domain started spurring the growth levels from outside. For example – ICICI Lombard insurance is an organisational product of ICICI Bank that offers range of solutions to people for various things. This also includes ICICI Lombard 2 Wheeler insurance which is meant for two-wheeler purchase. Since two wheeler purchase directly affect the automobile manufacturers therefore most of them tied up with several insurance providers in their bid to cover up for the losses incurred in the recession period and maximise their chances of earning revenue.

In the above-mentioned case, ICICI Lombard insurance portfolio has served its bank excellently, bringing revenue to its parental organisation in large amounts. However, products like ICICI Lombard 2 Wheeler insurance and others has not been a blessing in disguise for the parent organisation but also for the allied automobile manufacturing names who have been battling it out to leave an impression at the times when there is scarcity of earnings.

Hence, taking up an automobile insurance scheme is not only benefiting you but is also helping many other people.