Because consumers ' needs have begin to change, it will force the Intel and PC manufacturers to introduce more portable, more power of products. Now though Apple ipad is so popular, however, for its poor compatibility, many needs can not be met, for example, Apple ipad only can support mov file and mp4, if you want to play other common videos on ipad, the best way is to use a dvd to ipad mac converter. So the "super" naturally arises. From asymco drawn diagram can be seen, for a long time now, PC market growth rates is falling year by year, an increase of gentle curve tends to slow, one of the reasons was provided by the market of computer products "oversupply". Since AMD launched dual-core CPU in 2007, the competition with Intel's was fierce, 2010 Intel launched the I-series processors, AMD multi-core processors were up to 12 cores, no doubt processor performance was improved, but this cannot be as before to attract consumers. As consumers on the performance has been changed, they do not see reasons that it will upgrade computer equipment, at the same time, consumer demand is also quietly changed from the pursuit of performance, to pursue the lighter, longer time, and prices can be accepted, in other words, competition has changed the basis of PC manufacturers.

At the end of 2008, Apple introduced a new laptop, its characteristic is that it is more lightweight than computers on the market, jobs took it out of the envelope, caused the screams at the scene, this was the MacBook Air. The early time of MacBook Air performance did not highlight, heat more was known criticized, however so a paragraph appears to "high not, low does not on" of notebook computer, someone took it to cut cake in YouTube, MacBook Air succeed to attracted most of people, however thin notebook computer is not first times to appear in history, why MacBook Air so rich charm? Excluding jobs attractive personal speaking style, if he were to show you is a MacBook Pro, not capable of causing such a stir of effects? No, 3 cm-thick laptop computers are ubiquitous.

Lenovo also introduced a "thin" appeal of ThinkPad notebook product X3 in 2008. It also carried the first SSD hard drives, in addition, on the CPU, memory, and so on, there is no significant difference with the first generation MacBook Air, but its influence is much smaller than the MacBook Air, and why? Look at the X300 evaluation in the media at that time, found the biggest problem in the price, X300 starting at around $ 2,500.

CES 2012 exhibited "super" notebook products, compared with before notebook products, they have clear differences, SSD has become a standard configuration. Comparison of traditional mechanical hard drives, outside of high transmission rate of a little bit for SSD, it can save more energy. However, it also has disadvantages, one is a limited service life by read and write times, and the other is more expensive, both shortcomings limit the use of SSD, the traditional PC makers made no intention to put SSD as a standard configuration. So to speak, the popular MacBook Air so SSD becomes a standard, it lets others see, consumers have less care about notebook hard drive capacity. However, does that mean that there is no MacBook Air,PC manufacturers will not massively SSD? No, there is no MacBook Air, as will consumer demand directly reflects on the product sales, strong capacity higher performance laptop model is no longer welcome, will encourage manufacturers consider launching products meet consumer demand--more light, more power and prices are not outrageous. What is more, it can play 3D videos by using a 2d to 3d converter. However, these requirements of the "super" appear now, it may not be in 2012.

In short, consumers may not be able to identify their needs, but they have been "vote with their feet", elected from among the many products that best fits your own greeting.