Today in this Google world, each and every word which you type in Google search is a Keyword. Keywords are the most important SEO item for every search engine. So it becomes very important to optimize a particular site for a right keyword. Keyword is a single word and a keyword phrase is generally two or more words that are used by advertisers in search engine optimization, or by visitors who are using search engines in a desire to find information based on that particular phrase.

Seo Training Mumbai, Seo Course Mumbai: These are called Keyword phrases.

Finding the best keyword phrases to target for a particular website is an iterative process. Each Keyword phrase you target becomes a funnel of traffic to your website, each keyword will have competition and each keyword targeted gives you additional potential business to your website.

The first Google index in 1998 already had 26 million pages, and by 2000 the Google index reached the one billion mark. In 1998, targeting a specific keyword phrase gives you top ranking results in 3-4 months. But now, Google indexes trillions of pages with this competition it takes around 8-12 months to get good ranking for a particular keyword phrase.

Analyzing the right keyword for a website is very important.

This is a critical and first step to the successful promotion of a website.

So first, start listing the keywords that you want to target with your website. Getting the specific and high ranking keywords for your website is very important.

After making the list, next step is to expand that list by brainstorming about other phrases, looking at competitor sites and your logfiles. Make a list of Keywords which is specific to your website.

Target initially with limited numbers of keyword phrases(2 Keywords phrase per page) to get a good catch with the search engine. Then triage those phrases based on search demand and the number of result pages to find the most effective phrases.

Finally, play the long tail multiword phrases to get more targeted traffic to your website such as Seo Certified Training Course in Mumbai.

In Part 2 of my SEO Training series - I will talk about some free tools that can assist you further in finding the right keywords and keyword combinations to drive traffic to your website……