IIM-A To Introduce Course On Sports Management
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IIM-A To Introduce Course On Sports Management

In bid to professionalise management of sports in the country, the Indian Institute of Management, Ahmedabad, (IIM-A) plans to introduce a course on Professional Management of Sports Organisation (PMSO) this year.

"With the Commonwealth Games in Delhi this year and the popularity of Indian Premier League (IPL), what is happening is that sports management is emerging as a new field," IIM-A director Samir Barua told media persons today.

"There is a good demand of talent in managing sports and world over it has become an industry in itself. India is only now waking up to this kind of skill. This is a first move from our side to try and professionalise the management of sports," Barua said about the PMSO course which is part of the institutes's Management Development Progamme (MDP) 2010-11.

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