As per  Gartner’s Report, SaaS systems have made significant inroads in satisfying the SMB market and not surprisingly, analysts expect the strongest growth in SaaS applications (specifically CRM) spending to come from Asia/Pacific, where revenue forecasts presume to grow from $410 million in 2007 to $840 million in 2012.

The Springboard survey also highlights that the Asian small and midsize business (SMB) market is the sole market dominated, by local and inexpensive SaaS vendors. Analysts suggest that local vendors will often prevail over the large Western software companies due to software localization requirements in the SMB sector.

The findings highlight that the SaaS deployments are no longer considered a newer model of deployment due to the level of acceptance seen in the end-users, which also suggest growing opportunities for SaaS adoptions.

With the numerous advantages like superior ROI, zero-capex mode, lowered TCO,  reduced AMC's, easier and hassle free up gradations,  higher uptime,  customizable interface,  faster implementation along with deeper functionalities makes  SaaS  "The Best  Fit" for the SMB segments as this  segment usually strive hard to cope up with the cost implications to meet  the business standards.

The subscription based mode with “pay as you go” has got the momentum around SaaS is accelerating and is a boon for SMB's.

Also the extensive usage of Smartphone’s, Internet, and notepads has revolutionalised  the software climate which has witnessed a drastic change in terms of developing new technology and its adoption. These new technologies are amongst the biggest reasons for SaaS adoption by SMBs..

Net net, SMB is a major segment seeing a constant growth and SaaS solutions are custom made solutions for the SME segments to leverage the advantages at a much lower Total Cost of Ownership.

About Impel CRM:

Impel CRM is an integrated CRM solution that lets you put your customer at the center of your business. Available in different editions, covering every aspect of sales force automation, marketing automation, customer service automation. Its comprehensive functionality is built to accelerate sales. Enriched by features like sales activity planning, E2E consumer marketing, SMS integration, and Call Center Management makes Impel CRM an empowered and easy to deploy on-demand CRM solution.

For more information, Please visit www.impelcrm.in