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Latest postings by Moses Gomes

It is important for doctors to market their service through all available tools/mediums and social media is one of the tools. Here I have ...more>>
Most of the telecom companies have their own signature tunes so people identify and connect with the brand and its products. There are some ...more>>
Recently internationally world no-smoking day was celebrated. Smoking as you know leads to lot of lethal diseases the important ones being v ...more>>
Alternative medicine which comprises the other category of medical therapy or treatment has not yet got its due credits. This sector of medi ...more>>
Well, everybody knows that we require treatment from doctors as we grow older. It is also known fact that most old/aged people prefer vernac ...more>>
Homeopathy medicine which can be referred as the third front in medicine after Allopathy and Ayurvedia is regaining its credibility in the r ...more>>
The Jagoore campaign for Tata Tea campaign started on a very good note Brand name - Tata Tea Tag line - Jago re Product features - St ...more>>
Indian media history The history of Indian media dates back to year 1887, when Bal Gangadhar Tilak launched Kesari. But the history dat ...more>>
Healthcare media as they are referred…. Journalists are appointed for specific beat like business, education, crime, political, etc. Ea ...more>>
Every industry has realised the importance of communication. The constitution itself proclaims Right for Information. This same stands true ...more>>
For long, the Pharma Company’s have been promoting their products, which only influenced doctors, chemists and people connected to the ind ...more>>
For a doctor to increase his business he will have to consult and treat more patients, without patients a doctor cannot survive his/her busi ...more>>
Brand positioning forms an intrinsic part of any product/service launch. It is the most important function of any brand to survive in this ...more>>
Healthcare industry for decades was dependent on word-of-mouth publicity. Even when the industry started operating as corporate entity they ...more>>
What are superbrandsDo every brand aspires to become a Superbrand? or is their something which is more bigger than a Superbrand? Most of the ...more>>
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