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The Brand Asset Valuator of advertising agency Young & Rubicam measures brand value by applying four broad factors. four factors fo ...more>>
What is the EFQM framework. Description The EFQM Model is a non-prescriptive TQM framework based on nine criteria. Five of these are 'Enabl ...more>>
The Clarkson Principles originate from four conferences that were hosted by the Centre for Corporate Social Performance and Ethics in the Fa ...more>>
What is the Johari Window? Description The Johari Window method (JW) from Joseph Luft and Harry Ingham (hence: Joseph & Harry = Johari) ...more>>
WHAT IS EVA? DEFINITIONEconomic Value Added (EVA) is a financial performance method to calculate the true economic profit of a corporation. ...more>>
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