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Blogs >> Technology >>

Expectations of Facebook users on Brand

Wasim Akram

PPC Analyst

What Do Facebook Users Expect from Brands?

Facebook users have both positive and negative expectations when “liking” a brand

Companies are often on the hunt for more “likes” for their Facebook pages, hoping to get more brand advocates and social media fans. However only 42% of US Facebook users think marketers should interpret a “like” in that way.