Most people have the wrong idea about networking. It's not something you turn on when you find yourself out of a job or anxiously looking for business. It doesn't require you to be pushy, to be a "schmoozer" or to have that ability to snap your finger, point at someone and say "hey.. let's do lunch!". And it is not about randomly showing up at events and asking strangers for the dream job.

What is Networking?

Networking is defined as developing an extended group of people with similar interests or concerns who interact and remain in informal contact for mutual assistance or support. It needs to start well before you need something. Indeed, it is a continuous long-term proposition that's about building positive win-win relationships. At its core, networking is more about giving than taking.

The Networking Mindset

By going into networking with a "giving" mindset, you're creating an opportunity for people to really get to know you. You need to approach every networking situation with a genuine interest in people and a desire to help them. That's how you leave a positive and lasting impression and that 's why people will want to help you. That's what networking is all about.

Networks are your safety net

The past year has shown us that we live in an unpredictable world. We don't know when a recession will hit, if we'll lose our job, or if a contract will be cut short. We don't know if our skills will be relevant or if we'll outgrow our current careers. Having a strong network helps us deal with those eventualities. I've changed jobs, been laid off and have started my own business and each time, I've had a well-established network of talented and connected people to help me along the way. A network is a safety net. If you've done your job well, developed relationships, given more than you've received and kept in touch, your network will have no problem helping and supporting you when you need it most.

There's no downside to networking

Eighty-five percent of all jobs are filled through personal references and contacts. It's how you meet future clients, employers, life long friends and business partners. It's how you find amazing employees, unearth tremendous opportunities and learn how to transition your career. It's also how you establish information avenues, solve problems and mentor other people. Simply put, networking accelerates your career and business success.