Apeejay School of Management, Apeejay Institute of Mass Communication and Apeejay Institute of Management & IT jointly organized its Annual inter-college Management and Cultural festival ‘Synergy 2010’ on February 18 and 19, 2010.

During the course of the festival, various activities and events such as Creative Writing, stock market simulation game, street Play, solo song justifying the line ‘if music be the food of love play on’ formed the part of the festival. The highlight was the photography exhibition cum competition organized by the students based on different thought provoking themes.

Students from various institutes like, IIHMR, BVIMR, DPC Institute of Management, Amity International Business School, Trinity Institute of Professional Studies, IILM-GSM, FMS, RDIAS, ITS, Indraprastha Engg College and BCIPS participated to showcase their talent and skill and also participate in the Photography Exhibition.

The prizes to the winners were distributed by Shri Bhaskar Ghose, (IAS, Retd.), Former Secretary, Ministry of Information & Broadcasting and Director General, Doordarshan, Author and Theater Artist.

The event was sponsored by reputed national and global brands such as : Pepsi, Enigma, liveoncampus.com, R H Agro Overseas, Bebe, Globus, Himalaya Water, Nestle and the leading mobile operator MTS.

Like every year students and faculty worked enthusiastically for the fest and thereby learned the art of time management, planning and teamwork. This also stimulated confidence and leadership skills among students. The event was well supported and represented by both academic and industry.
As part of the SYNERGY 2010 festival, the instate also organized a Mini-Marathon on February 14 where hundreds of students and senior residents participated.