Collaborative Competition

Are You Ready to Share Your Bread to Earn Butter?

Collaborative Competition

Globalisation is the key to survival in todays competitive scenario.

Globalisation is the increased integeration of world product capital and labour markets.Goods and services produced in one part of the world are consumed in some other part of the world.

Also the scenario of competitive process is changing. There is an increasing need for firms to enter into collaborative relationships and meet the challenges of greater external competition through the pooling of resources and ideas.

Collaboration in a broader sense is cooperating for a better purpose.Successful collaboration depends upon cooperating with the tangible vision.

Competition leads to improved quality, greater consumer choice and reduction of costs.

In the past, most of the enterprises stressed on the competition between their employees as they believed in that competition was a indicator of success and advancement.

But in todays global and knowledge based economy, enterprises need employees who share information and talent and work across business units and divisions to create and sell a mix of products and services.

The days are gone when leading firms used to focus on leg pulling and moving ahead.

Now the concept of collaboration has emerged as an successful strategy to move ahead.

Collaboration has its own benefits , so do competition.

So, Collaborative competition is the need of the hour.

Collaborative competition provides access to knowledge and expertise to gain an advantage over others.

For a developing country like India, not only collaboration with firms at local level but at international level is needed. The challenge and opportunity is to benchmark itself against successful developed nations to improve its performance.

Though competition and collaboration form the opposite ends of a spectrum, still the company’s survival rate will be the highest where they collaborate to compete with the rest of the world. From a strategic point of view, this is helpful because it means organizations can morph themselves according to their context. Therefore competition and collaboration can be about strategic choices rather than core competencies.